Privacy Policy

1. Information We Collect

Personal Information

When you interact with BritPetShop, we may collect the following personal information:

• Name, email address
• Billing and shipping addresses
• Payment information (processed securely by our payment providers)
• Order history and purchase preferences
• Pet information you choose to share for personalised recommendations

Automatically Collected Information

• Device information (browser type, operating system)
• IP address and location data
• Website usage patterns and preferences
• Cookies and similar tracking technologies

2. How We Use Your Information

We use your personal information to:

• Process Orders: Fulfil your purchases, arrange delivery, and handle returns
• Customer Service: Respond to inquiries, provide support, and resolve issues
• Personalisation: Recommend products based on your pet's needs and your preferences
• Marketing: Send promotional emails about new products, sales, and pet care tips (with your consent)
• Legal Compliance: Meet our legal obligations and protect our business interests
• Website Improvement: Analyse usage patterns to enhance user experience

3. Information Sharing

We do not sell your personal information. We may share your information with:

Service Providers

• Payment processors (Shopify Payments, PayPal)
• Shipping and delivery companies (Royal Mail, DPD, Hermes)
• Email marketing platforms (with your consent)
• Analytics providers (Google Analytics)
• Customer service platforms

Legal Requirements

We may disclose information when required by law or to protect our rights, safety, or the rights of others.

4. Data Security

We implement appropriate security measures to protect your personal information:

• SSL encryption for all data transmission
• Secure payment processing through certified providers
• Regular security audits and updates
• Limited access to personal data on a need-to-know basis
• Secure data storage with reputable hosting providers

5. Your Rights (UK GDPR)

As a UK resident, you have the following rights regarding your personal data:

• Right to Access: Request a copy of your personal data
• Right to Rectification: Correct inaccurate or incomplete information
• Right to Erasure: Request deletion of your personal data
• Right to Restrict Processing: Limit how we use your data
• Right to Data Portability: Receive your data in a portable format
• Right to Object: Opt-out of certain data processing activities
• Right to Withdraw Consent: Remove consent for marketing communications

To exercise these rights, contact us at privacy@britpetshop.com

6. Cookies and Tracking

We use cookies and similar technologies to improve your shopping experience. See our Cookie Policy for detailed information.

7. Data Retention

We retain personal information for as long as necessary to:

• Provide our services and fulfill transactions
• Comply with legal obligations (7 years for financial records)
• Resolve disputes and enforce agreements
• Improve our products and services

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices. Please review their privacy policies before sharing personal information.

9. Children's Privacy

Our services are not directed to children under 16. We do not knowingly collect personal information from children under 16. If we become aware of such collection, we will delete the information promptly.

10. Policy Updates

We may update this privacy policy periodically. We will notify you of significant changes via email or website notice. Your continued use of our services constitutes acceptance of the updated policy.

11. Contact Information